C SOCIAL FRONT L.A. LAUNCH PARTY


Glen Senk, CEO of David Yurman, and C Magazine hosted revelers including Angela Lindvall, Christina Zilber, Shiva Rose, Kendall Conrad, Rebecca Gayheart, Eric Dane, Todd Traina, Sally and Michel Perrin, Brooke Davenport, Brigette Romanek, C‘s Jennifer Hale and interior designer Ken Fulk at the lavish launch celebration for C Social Front held at a gilded pop-up gallery in Venice, California, on Thursday, September 5. Fulk and his team conjured up a sparkling tribute to California’s new golden age—complete with chic Yurman baubles and watches—inside Ray Azoulay’s Obsolete shop and adjacent gallery space. Fulk’s team transformed a series of rooms into gold-toned lounges complete with shimmering couches, zebra heads, crystal chandeliers, brass mirrors, splashes of metallic paint and golden retrievers.

“For this L.A. party, we wanted to be somewhat literal about the golden moment,” said Fulk. “We played up the glamour and the idea of following all of the local happenings on the site, all these glimpses into people’s lives.” As DJ Michael Smith spun beats by Daft Punk, Disclosure, and Lana Del Rey, guests including Sally Perrin showed off a bit of Golden State glamour on their fingers and wrists, courtesy of Yurman. “I told them, ‘I don’t do dainty,’” said Sally Perrin, pointing to her immense faceted bracelet and oval onyx ring. Gold-flaked Champagne chocolates and salted caramel macarons from Cory Martin Events riffed on the jewelry and the look of the interiors. Design connoisseurs including Anne Crawford were drawn to the Murano glass mobiles hanging in one room and Modern One’s Ben Storck (who lent some pieces for the bash) toasted to Fulk’s décor. Fulk, with an ever-present gleam in his eye, kept the party going past midnight. “I knew Ray [Azoulay] had a gallery next door to Obsolete and we could come in and throw a madcap bash. I also love that it’s out in Venice. I found a comrade in Ray who was willing to let us do whatever we wanted. And it was fun to have a blank canvas,” said Fulk.